|
Guerrilla Marketing Strategies |
Learning
Guerrilla Marketing will allow you to use high impact, low cost and
unconventional tactics, insights, and action to bring your marketing objectives
to fruition. The first steps are the marketing plan.
Guerrilla Marketing Strategies
is a 6-class process
loosely adopted from Guerrilla marketing designed to guide you in discovering,
defining and creating your unique Marketing Strategy and Marketing Plan.
Who
should attend:
Small
business owners, solo-prenuers, professionals, artists, coaches, and consultants
who are
Pre-requisite:
None
Class
size:
Each group is limited to 68 participants.
Course
Outline:
Session
One Introductions; What Is
Guerrilla Marketing? Setting The
Stage For The Guerrilla Marketing Strategy and Plans
Session
Two Discover Your Competitive
Advantage, Benefits, and Target Markets.
Session
Three Select
Your Marketing Weapons. Learn How To Successfully Combine Marketing Weapons.
Session
Four Define Fusion Partners,
Niches, and Budgets
Session
Five Finalize Your Marketing
Strategy and Plan
Session
Six Pulling it all together.
Plus, Learn The 11 Success
Factors For Successfully Maintaining Your Marketing Strategy and Plan.
Fees:
The
Fee
is $200 USD a month due on the first of each month. $400 USD in total; Payable
by Visa, Master Card or American Express
Preview
and Schedule Teleclasses:
We meet three times a month for two months. Each session lasts 60 minutes. In addition there are 23 hours of preparation between sessions. As a bonus, each participant is entitled to one private coaching session.
We
promise to get back to you in 2-3 days to arrange your private consultation. We
look forward to meeting you then.
Courseware:
No
books are required.
The
following books are recommended reading. Click on the link to purchase from
Amazon.com.
Mastering
Guerrilla Marketing:
100 Profit-producing insights you can take to the bank
Guerrilla
Marketing, 3rd Edition:
Secrets for making big profits from your small business
The
Guerrilla Marketing Handbook:
The Guerrilla Marketers Almanac
Guerrilla
Marketing Weapons:
100 Affordable Marketing Methods for Maximizing Profits From Your Small Business
for Increasing Your Sales
Other
websites to visit: http://www.gmarketing.com/
|
About The Coach: |
Ed
Grosso is the founder and president of Vital Connections, Inc., an executive,
business and personal coaching and consulting company. A company focused on
helping people and businesses get to their next level.
Working
with Ed you can expect to:
Ed is a
seasoned businessman and executive, with over 30 years of business experience
mixed with 25 years in personal development. He extensively uses his background
as a corporate executive and business owner. In addition, he is able to draw
upon corporate marketing and sales, training, management, metaphysics and
psychology to coach clients on how to reach their dreams. My clients appreciate
my ability to listen, my intuitive skills and expertise. We work together to
determine what strategies and actions need to be taken. I coach individuals and
businesses to take the necessary actions today that will bring them to the
successful expression of their dreams tomorrow.
He is a
member of the International Coach Federation, the Connecticut ICF chapter. A certified Guerrilla Marketing Coach, a
certified professional behavioral analyst, a certificated professional values
analyst, and a Neo Reichian Body practitioner. He is also a graduate of Coach
University, Coaches Training Institute, and is associated with Corporate
Coaching University International.
He
lives in Danbury, Connecticut. His hobbies include hiking, reading, Tai Chi,
traveling, spending time with my family, enjoying life, and on occasion has been
known to write poems.
Contact
Ed at Vital
Connections Inc.
voice (203) 205-9041 fax (203)
205-9042 or vitalc@worldnet.att.net